The collectible 'Pirelli Calendar' published annually by the UK subsidiary of the Italian manufacturing company since 1964, showcasing world-famous photographers, actresses and models, canceled the production and launch of the 2021 Pirelli Calendar, due to the 'Covid-19' pandemic, according to Executive Vice Chairman and CEO of Pirelli, Marco Tronchetti Provera :
"...in the context of other initiatives already undertaken by the company, 'The Cal' project will donate 100,000 euro to the fight against and research into 'Coronavirus'.
"Production of the Pirelli Calendar has been stopped before, in 1967 and then from 1975 to 1983. The unprecedented Covid-19 emergency has forced us to do so again today.
"We will return to the project when the time is right, together with the people who today were working on it with us.."
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