Take a look at the Netflix Animation, King Features production of "Cuphead", the 1930's cartoon-inspired animated TV series created by Chad and Jared Moldenhauer, as the first, long-form animated series for King Features, the home of "Popeye" and "Dick Tracy", as the company builds up franchises across TV, digital video, licensing and social media:
"...on 'Inkwell Isles', 'Cuphead' and his brother 'Mugman' are two fun-loving cups who live under the watchful eye of 'Elder Kettle'. Against the elder's warnings, the brothers enter the 'Devil's Casino' and begin playing craps.
"When they go on a winning streak, the Devil himself offers to raise the stakes. If Cuphead and Mugman can win one more roll, they will receive all the money in the casino; if not, the Devil will take their souls.
"Cuphead loses by rolling snake eyes, and he and Mugman beg for mercy. The Devil makes a deal with them: collect the 'soul contracts' that signify his ownership of the souls of his runaway debtors by midnight the next day, and he might let them keep theirs. They visit Elder Kettle, who gives them a potion that allows them to fire blasts from their fingers to aid in their quest, but also warns them the debtors may change physical form in an effort to stop them.