The main ad showcases a nude, black-masked Gaga with tiny hooded men swarming over her body to catch a whiff of fragrance under her arms and between her legs.
"...I won't lie," Gaga tweeted, "I'm a bit nervous. It’s been a while since I've shared some work with you. But I'm so proud of Steven We really did not sleep!"
"...I won't lie," Gaga tweeted, "I'm a bit nervous. It’s been a while since I've shared some work with you. But I'm so proud of Steven We really did not sleep!"
The floral and fruity Fame fragrance will be available in two sizes September 2012, promoted as the first black-colored eau de parfum that will become invisible once sprayed.