Oscar winning actor Dustin "Little Big Man" Hoffman, wants to play 'Maynard Nottage', a hard-drinking, womanizing Hollywood publicist from the Roaring '20s who toured with "Buffalo Bill's Wild West Show".
Nottage's granddaughter gave his collected papers to Mark Borkowski, who wrote "The Fame Formula", about "how Hollywood's fixers, fakers and star makers shaped the publicity industry".
Director Tony "American History X" Kaye will adapt the book as a vehicle for Hoffman...