Paramount's "Cloverfield", playing in 3,411 theatres, made a monstrous North American weekend debut of $41 million -- the best January opening ever.
The creature feature, produced on a budget of $25 million, saw the studio's 10th best opening of all time.
With no big stars, "Cloverfield" was shot to resemble amateur home video, with most of the production budget going towards special effects.
Audience was 60% male, 40% female, 55% over the age of 25...
The creature feature, produced on a budget of $25 million, saw the studio's 10th best opening of all time.
With no big stars, "Cloverfield" was shot to resemble amateur home video, with most of the production budget going towards special effects.
Audience was 60% male, 40% female, 55% over the age of 25...
.jfif)
.jfif)
