As the only new series to enter the network's prime time line-up, "Mr. Meaty" follows foam-animated 3D characters 'Josh Redgrove' and 'Parker Dinkleman' at their after school job as employees of fast food chain 'Mr. Meaty'.
Created by writing/directing puppeteers Jason Hopley and Jamie Shannon, "Mr. Meaty" has gathered momentum through Nick's website where 'viewsers' are encouraged to apply on-line for a post at the chain, download the "Mr. Meaty" employee training video, learn about official "Mr. Meaty" menu items, download podcasts and make entries on the "Mr. Meaty" message board.
"'Mr. Meaty' is an experience for kids and adults alike," said co-creator Hopley.
"'Parker' and 'Josh' are just puppets in the game of life and the search for the meaning in meat. The show is aimed at an older children's audience and is a send-up of suburban life and fast-food franchises."
Produced at Lenz Entertainment studios in Toronto, president Jack Lenz sees "Mr. Meaty" as a breakthrough concept for pre-teen, teen programming.
"Entertaining kids in their teens in not easy," said Lenz.
"It takes a very strong concept to catch on with this demographic. Mike Judge clearly nailed it with "Beavis & Butthead" and we believe that "Mr. Meaty" will do the same".
